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SEO is a Big Pile of Crap

SEO is a Big Pile of Crap

The “On Page SEO” game is out of control, companies are trying to manipulate Google by “optimizing their on page SEO”. As a result you have entire pages on the internet that look like some sort of SEO Automation Robot has gone wild. According...
We Want to Make Your Business Smarter!

We Want to Make Your Business Smarter!

My¬†favourite email every week is Mark Evans Weekly Startup newsletter. ¬†Not only does he feature some of his own content every week, but he rounds up a ton of other content each week. It’s a curated email of incredibly valuable information. Check out a recent...
How Marketers Ruin Email

How Marketers Ruin Email

I signed up for a PDF a couple of weeks ago about something I was moderately interested at the time. To be honest, I saw the file, and was interested in . Immediately I got three response emails. One contained the PDF that I wanted, the next one (sent five minutes...
Storytelling is a Powerful Content Tool

Storytelling is a Powerful Content Tool

It was a Saturday morning, I was just sitting on my couch when my phone pinged to let me know an email had arrived. I put down my coffee and looked at the notification. It was my friend Jonathan, and the subject had one word. “Help.” “I’ve been...