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Stop the Mindless Death Shuffle for Leads

Stop the Mindless Death Shuffle for Leads

I’ve been there. Sadly I’ve been there. Wandering around the wreckage of a ruined society, starving, and pursuing the delicious and mouth-watering LEEEAD. They are so easy to catch if you’re persistent…and it’s so easy to brag to the rest of the organization the...
The 5 Myths of Funnel Management

The 5 Myths of Funnel Management

In our previous post we wrote that SEO is Big Pile of Crap, in that post we talked about the need to target the right audience, and to turn prospects into leads. We also mentioned funnels briefly. We’re big fans of funnel management here at NorthIQ. Part of our...