by Brian | May 12, 2019 | Marketing Automation
When you decide to invest in a marketing automation platform, you’re faced with a massive challenge figuring out which vendor will meet your needs. This Vendor Comparison Tool will show you a side-by-side comparison of prices, features, and key variables.In a... 
by Brian | Mar 12, 2019 | Blog, Content Marketing
I’ve got a confession to make. I’m not a marketer. I’ve never had any formal training, I’ve never worked in a marketing department formally, and I’ve never been a classic “marketing person”. However, everything I have ever... 
by Brian | Feb 18, 2019 | Announcements, Building a Business, Marketing in London, Ontario
Wow, we’re six weeks into 2019 and we still haven’t posted our annual “goals post”. We started this tradition in 2017, and we doubled down in 2018. We think it’s important to set goals, and to reflect on those goals. The problem with... 
by Brian | Jan 24, 2019 | Announcements, Building a Business, Marketing in London, Ontario, Updates
At the beginning of 2018 we set out The NorthIQ Goals for 2018. Our business has a June year end, which means we technically were in 2019 by July…but for the purposes of the blog we consider January 1 – December 31 2018 to be the calendar year. We set a... 
by Brian | Jan 8, 2019 | Building a Business, Content Marketing, Marketing in London, Ontario
We’re reflecting on what we did in 2018, and later this week we’ll be planning out 2019. As part of our reflections, we’re looking at what we did well in 2018. One of the things we are most proud of is our blog posts, this year we’ve been... 
