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NorthIQ is Four Years Old

NorthIQ is Four Years Old

In the summer of 2015, I finally made good on a promise I had made myself a long time ago and set out to start a brand new venture. This time I’d “do it right”, as opposed to all of the other times I had started a business, and I would focus on doing...
The secret to sales? Stop selling

The secret to sales? Stop selling

The definition of LOW KEY is “Not elaborate, showy, or intensive; modest or restrained.” The definition of SALES is “The exchange of a commodity for money; the action of selling something.” What happens if you combine the two? People think...