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The NorthIQ Look Ahead at 2019

The NorthIQ Look Ahead at 2019

Wow, we’re six weeks into 2019 and we still haven’t posted our annual “goals post”.  We started this tradition in 2017, and we doubled down in 2018. We think it’s important to set goals, and to reflect on those goals. The problem with...
2018 Goals in Review

2018 Goals in Review

At the beginning of 2018 we set out The NorthIQ Goals for 2018. Our business has a June year end, which means we technically were in 2019 by July…but for the purposes of the blog we consider January 1 – December 31 2018 to be the calendar year. We set a...
Our best posts of 2018

Our best posts of 2018

We’re reflecting on what we did in 2018, and later this week we’ll be planning out 2019. As part of our reflections, we’re looking at what we did well in 2018. One of the things we are most proud of is our blog posts, this year we’ve been...
Manage Comics Featured in London Inc

Manage Comics Featured in London Inc

We were recently interviewed by Sean Meyer for an article in the December / January London Inc. Magazine.  In the article we talked about how our online comics subscription management tool for comic stores, Manage Comics helps stores improve their customer service and...
The secret to sales? Stop selling

The secret to sales? Stop selling

The definition of LOW KEY is “Not elaborate, showy, or intensive; modest or restrained.” The definition of SALES is “The exchange of a commodity for money; the action of selling something.” What happens if you combine the two? People think...
What Your Website Says About Your Business

What Your Website Says About Your Business

Over the summer we completely overhauled our Manage Comics website, while doing that we put a lot of thought into what the site says about who we are. As an internet marketing company, our website is incredibly important. We need to clearly state what we do, how we do...
How Mature is Your Marketing?

How Mature is Your Marketing?

Three years ago Craig and I sat down and created a download called “The Kickstart Guide to Marketing using Science, Not Magic”, it was basically my bootcamp into the world of marketing. I had always considered myself a “marketing minded...