by Brian | Mar 12, 2019 | Blog, Content Marketing
I’ve got a confession to make. I’m not a marketer. I’ve never had any formal training, I’ve never worked in a marketing department formally, and I’ve never been a classic “marketing person”. However, everything I have ever...
by Brian | Jul 25, 2018 | Announcements, Blog
There’s something about the summer that is kind of ingrained in our DNA. It’s a time for rest, reflection, and to get re-energized. That’s why we’ve decided to take the rest of the summer off from blogging and promotion. We’ve got some...
by Brian | May 28, 2018 | Announcements, Blog, Hot Buzz, Marketing in London, Ontario
This is the recipe for the NorthIQ Hot Buzz Fermented Pepper Sauce, which we are calling Hot Buzz Fermented Pepper Sauce V1. When I started thinking about what I wanted in a hot pepper sauce, I knew that it was more than just heat. I wanted well rounded, flavourful...