by Brian | Jul 18, 2018 | Building a Business, General, Marketing in London, Ontario
Back in April as we started thinking about what we wanted our company to become, we set out to create values. We asked the question “What do you Value?”. We knew that these were going to be aspirational, and that we’d revise them over the next little... 
by Brian | Jul 5, 2018 | Building a Business, Content Marketing, Marketing
It’s a harsh truth that nobody wants to hear, but it’s true, nobody cares that you’re a vegan. Nobody wants to listen to you drone on about the fact that you don’t eat anything with a face, or that animals are your friends and you don’t... 
by Brian | Jun 27, 2018 | Building a Business, Lead Generation
One of the things that boggles my mind about modern websites is the lack of contact information, or even worse, a hostile contact us form. I have found many contact forms that require far too much information, don’t work, use anti-spam technology that... 
by Craig | May 16, 2018 | Building a Business, Marketing in London, Ontario
A year ago I quit a job that was comfortable to join a partner in building a business of our own – NorthIQ. He had been doing it for some time prior, but it had gotten to a tipping point – he needed help that was greater than me pitching in during the... 
by Brian | May 3, 2018 | Announcements, Building a Business, Marketing in London, Ontario
NorthIQ has been around for nearly three years now. We’ve been a remote company, when I first launched, I worked from my own home office, and when Craig came on board in May of 2017, he worked from his home office – we called them the Oakridge and Sunningdale... 
by Brian | Apr 18, 2018 | Building a Business, Content Marketing, Digital Marketing, Marketing
Our Manage Comics blog was recently suspended by Medium for no justifiable reason. To date the only explanation we have been given is that we were accidentally caught in their spam filter. This caused a huge impact on our business, saw our page rankings plummet,... 
