by Brian | Sep 12, 2018 | Hot Buzz
This time on Hot Buzz, we upped the ante with the hot sauce, adding a significant amount of spice, and featuring a three different sauces from Slim’s Pepper Company in London, Ontario.
Our guest this time out is Adrian Biljan of Sensus Crypto, who is getting us to understand Crypto Currencies and the world of Crypto trading.
Craig of NorthIQ talks to Adrian about Cryptocurrencies. What are they, and how can you get started? Sensus Crypto is aiming to be your one stop shop for all things Crypto.
Hot Buzz is the show about hot marketing and hot chicken wings, inspired by First We Feast’s “Hot Ones“.
Learn about Sensus Crypto at http://sensuscrypto.com
Check out more of NorthIQ’s hot takes here:
by Brian | Aug 10, 2018 | Hot Buzz
While we were on a break, we created a new Hot Buzz episode, and grew some hot peppers.
Both Craig and I grew a ton of peppers this summer. Jalepeños, Ghost Peppers, Scorpion Peppers, and Carolina Reapers. We had to figure out things to do with our pepper haul. The first things to ripen in my garden were a bunch of Jalepeños, and two gorgeous brilliant red Carolina Reapers.
Let’s take a look at the scoville ratings of these gentlemen.
- 0 – Bell Peppers
- 100-500 – Sweet pepper
- 1250 – Poblano pepper
- 3750 – Original red Tobasco
- 5000 – Jalepeño
- 50,000 – Cayenne
- 100,000 – Bird’s Eye (Thai) Chili
- 150,000 – Habenero
- 1m – Bhut Jolkola (Ghost Pepper)
- 1.2m – Naga Viper
- 1.5m – 2m – Scorpion Pepper
- 2m-2.5m – Carolina Reaper
On one end of the scale we’ve got some of the mildest peppers, and on the other end, we’ve got the hottest peppers.
We came up with a couple of variations on cool hot sauces. One would be hot, with tons of flavour, while the other would be mild, but sweet and bright tasting. (more…)
by Brian | Jun 20, 2018 | Hot Buzz, Marketing in London, Ontario
Our video series Hot Buzz is a regular video show where we interview local business people and talk about marketing, digital strategies, websites, and the things they are doing to succeed at their businesses.
Social Media marketing is something that Heather Gunn of A Team London does incredibly well. She has been creating amazing and compelling content for home buyers in London and the surrounding area. She’s become a local expert on social media with a focus on Instagram, Facebook, Linked In, and other social platforms. (more…)
by Brian | Jun 16, 2018 | Content Marketing, Hot Buzz, Marketing in London, Ontario
Hot Buzz was an idea that Craig and I had inspired by Hot Ones from First We Feast, what if we got together with some folks, ate some chicken spicy chicken wings, and asked some hot marketing questions.
Our very first episode was an experiment in just seeing how we would do a show, and if it could be successful. We live streamed it to Facebook, and Craig created a fun little logo of a bee spewing fire for our initial episode. We didn’t take a lot of time with production or editing, the idea was just to get it out there and see what people thought of it.
We do this with everything that we do. We try things, experiment with them, and over time make them better.
Here’s the thing. If you wait in hiding and polish your idea something perfectly shiny and brilliant you face a few problems. Your idea might never see the light of day, perfect is the enemy of great, and making that perfect thing takes time. You might make something perfect that nobody wants to see. You will invest a ton of time into something that might not work.
(more…)
by Brian | May 28, 2018 | Announcements, Blog, Hot Buzz, Marketing in London, Ontario
This is the recipe for the NorthIQ Hot Buzz Fermented Pepper Sauce, which we are calling Hot Buzz Fermented Pepper Sauce V1.
When I started thinking about what I wanted in a hot pepper sauce, I knew that it was more than just heat. I wanted well rounded, flavourful sauce that would go well on a variety of dishes, but it would be the main event of the Hot Buzz final round.
Here’s what we did to make this version. (more…)
by Brian | May 24, 2018 | Hot Buzz, Marketing in London, Ontario
Hot Buzz is a (nearly) monthly video series where we will interview people and talk about marketing, websites, and the things that they are doing to succeed in business. This is a bit of a “Throwback Thursday” episode, as we recorded this episode in March, and have held off on uploading it to YouTube until recently.
Code is something that Taras Zubyak knows well. Taras and Brian have known each other for seven years, and Brian has leaned on Taras’ amazing skills for nearly all seven of those years. In this episode of Hot Buzz, Taras and Brian talk about Code Elves, test their mettle with some spicy wings, and get into some equally spicy questions.
Hot Buzz is inspired by Sean Evans’ show “Hot Ones“. (more…)
