by Craig | May 28, 2020 | General, Internet Business, Lead Generation, SEO
I’ve spoken to many business owners – smart, seasoned “warriors” who have a great product and work hard and are passionate. Most of them still need a large degree of convincing or explanation about Google My Business that borders on... 
by Brian | Jan 16, 2020 | Lead Automation, Lead Generation, Marketing Automation, Sharpspring
Over our careers, Craig and I have been involved in the implementation of many marketing automation tools. We’ve been on the ground floor of Marketo, Pardot, Hubspot, and Mailchimp implementations, creating entire marketing automation workflows from scratch.... 
by Craig | Oct 10, 2019 | Content Marketing, Digital Marketing, General, Lead Automation, Lead Generation, Marketing Automation
Quite often we’ll hear from a business that their website just doesn’t work for lead generation. Either it doesn’t generate leads or if it does they are just plain bad. They tell me they’d rather stick to referrals, or cold calls. They also... 
by Craig | Jul 9, 2019 | Digital Marketing, Lead Generation, Marketing Automation
Row after row of young sales people in headsets hitting the phones. We’ve all seen it. How did it come to this? Cold calling names out of a purchased list one after another in the vain hopes that just through sheer volume you find a potential customer who will... 
by Brian | Jun 27, 2018 | Building a Business, Lead Generation
One of the things that boggles my mind about modern websites is the lack of contact information, or even worse, a hostile contact us form. I have found many contact forms that require far too much information, don’t work, use anti-spam technology that... 
by Craig | May 31, 2018 | Digital Marketing, Lead Generation, Marketing, Marketing in London, Ontario
With some services you can easily see they’ve done a poor job for you, if your car starts making a clunking sound after visiting the mechanic, you’ve probably got a bad mechanic. If your haircut looks horrible, you probably have a bad hairdresser. If you get the... 
