by Brian | Dec 31, 2019 | Marketing in London, Ontario
At the beginning of 2019, we set out our “NorthIQ Goals for 2019”, which we work on during the January 1 – December 31 Calendar year, we’ve been doing this for the last three years, and in the next few days we’ll start in on our 2020...
by Brian | Oct 23, 2019 | Content Marketing, General, Marketing, Marketing in London, Ontario
Mark Manson’s popular book “The Subtle Art of Not Giving a F***” is marketed as a “A dose of raw, refreshing, honest truth that is sorely lacking today”, it doesn’t literally mean to not give any F*’s, it’s just a ballsy...
by Brian | Aug 29, 2019 | Marketing in London, Ontario
In the summer of 2015, I finally made good on a promise I had made myself a long time ago and set out to start a brand new venture. This time I’d “do it right”, as opposed to all of the other times I had started a business, and I would focus on doing...
by Brian | Feb 18, 2019 | Announcements, Building a Business, Marketing in London, Ontario
Wow, we’re six weeks into 2019 and we still haven’t posted our annual “goals post”. We started this tradition in 2017, and we doubled down in 2018. We think it’s important to set goals, and to reflect on those goals. The problem with...
by Brian | Jan 24, 2019 | Announcements, Building a Business, Marketing in London, Ontario, Updates
At the beginning of 2018 we set out The NorthIQ Goals for 2018. Our business has a June year end, which means we technically were in 2019 by July…but for the purposes of the blog we consider January 1 – December 31 2018 to be the calendar year. We set a...
by Brian | Jan 8, 2019 | Building a Business, Content Marketing, Marketing in London, Ontario
We’re reflecting on what we did in 2018, and later this week we’ll be planning out 2019. As part of our reflections, we’re looking at what we did well in 2018. One of the things we are most proud of is our blog posts, this year we’ve been...