You Need to Be Where Your Customers Are
In the always on, hyper-connected, social everything world we live in, people expect to be able to get in touch with your business in whatever way is convenient to them.
- Ten years ago it was unheard of to have a business without a phone number.
- Today, people want to be able to communicate how they want, when they want, where they want.
We faced this problem for one of our clients, All New Comics. They were getting messages from a variety of different places and were losing track of who was asking what, and where.
Peter from All New Comics doesn’t have a Facebook account, so he would never see the Facebook messages. With All New Comics, about 50% of all messages come through Facebook. Other messages would come in via email, while still others came in through Twitter.
He needed a solution that would keep everything in one place, and which would let him respond to people where they were.
We looked around and found a couple of different ways of doing this, and ended up settling on helpdesk software on this, which we very cleverly named “The All New Comics Helpdesk”. (more…)
